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Susan Ward
Susan's Small Business: Canada Blog

By Susan Ward, About.com Guide to Small Business: Canada

Halloween Profits Will Be Monstrous

Friday October 24, 2003
"Halloween spending has been going up each year since the mid-'90s, and last week the Retail Council of Canada predicted even more monstrous Halloween sales this year: we're expected to spend a record $800 million, up from $700 million in 2000" (Montreal Gazette).
Click "read more" to see more Canadian Halloween retail facts...
Halloween is now the second biggest holiday of the year for retail sales generated. (Christmas is still first.)
Halloween spending is now on a par with back-to-school time spending.
An estimated 85 per cent of Canadians now decorate their homes for the holiday and 23 per cent their offices.
Canadians spent $205 million on Halloween sweets - up 6 per cent from 2001 - and sales are expected to rise again this year.
Other big sellers are costumes and decorations. This year consumers could spend more than $2.4 million at clothing rental/costume stores; $7.6 million at stationery stores; $6.7 million at discount stores; and $39 million at miscellaneous and specialty stores.
Source: Diane Brisebois, president of the Retail Council of Canada.
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