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Susan Ward
Susan's Small Business: Canada Blog

By Susan Ward, About.com Guide to Small Business: Canada

Business Quotation Of The Week

Sunday June 20, 2004
"Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust." – Zig Ziglar.
Obviously, these are obstacles you need to overcome if you're going to make the sale. Focusing on how you're selling rather than what you're selling will help. There are 5 Things More Important To Buyers Than What You're Selling, says Dr. Lynella Grant, five things that you should be focusing on if you want to increase sales.
More: Qualifying - The Critical Selling Skill - Kelley Robertson explains how to avoid the common mistakes many sales people make making the pitch and how to effectively qualify your sales prospects.
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