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Susan's Small Business: Canada Blog

By Susan Ward, About.com Guide to Small Business: Canada since 2000

The #1 Way to Differentiate Your Business

Wednesday June 7, 2006
Is still customer service.

It's still far and away the easiest, most cost effective way to attract new customers and/or clients and retain the ones you already have - which makes it your best line of defense in terms of the competition.

Bone up on the 8 Rules of Good Customer Service.

Then learn how to go beyond the basics and provide the kind of customer service that sets you apart from your competitors with 4 Ways to Provide Customer Service that Outshines Your Competitors.
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