"A bunch of people from the same company standing around talking to each other the entire time isn't going
to draw in a crowd", says Janine Popick of VerticalResponse. "Your staff has to approach people and start the conversation."
That's just one of the lessons for working a trade show that Janine drew from her recent disappointing visit to a marketing trade show where, ironically, no one seemed to know much about marketing their company at a trade show. Read the rest of Janine's tips on working a trade show.
More on Trade Show Marketing
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That's just one of the lessons for working a trade show that Janine drew from her recent disappointing visit to a marketing trade show where, ironically, no one seemed to know much about marketing their company at a trade show. Read the rest of Janine's tips on working a trade show.
More on Trade Show Marketing
- 27 Low-Cost Ways to Improve Your Next Trade Show
- How to Create an Effective Trade Show Display
- Making Your Trade Show Display Stand Out
Follow Me on Twitter.
Great post, it may seem a little simple, but simplicity is nice and effective…
Since last three month am just analyzing for the tips to promote my E Cigarette trade show. One more post with good information. Thanks for sharing the post.