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Susan's Small Business: Canada Blog

By Susan Ward, About.com Guide to Small Business: Canada since 2000

Cool Tool of the Week: How to Integrate Social Media Webcast

Sunday July 5, 2009
If you get a chance to listen to an expert talk about something you're trying to do, you should always take it. That's why I've signed up for How to Integrate Social Media Into Your Business Strategy, a free webcast from ClickZ.com and SearchEngineWatch.

The expert is Charlene Li, co-author of Groundswell and founder of Altimeter Group. Named "One of the Most Influential Women in Technology" by Fast Company magazine, she is a much sought-after speaker and has often presented at top technology conferences such as Web 2.0 Expo, SXSW, and adTech.

In this one hour webcast, she's going to speak about "breaking social media trends, discuss how to create customers who "evangelize" for your company, and how to establish and support relationships between and among your customers".

Register for How to Integrate Social Media Into Your Business Strategy Webcast

Webcast Date: July 8

Starts at 1 p.m. EDT, 10 a.m. PDT

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