9) Use your vehicle to promote your business.
Mobile business promotion isn't just for white delivery vans. Where I live, one in every four vehicles has the name and phone number of a business decorating one of the windows or doors. Think of all the people who see your vehicle when you're driving around - especially if you live in a place where people often get stuck in traffic!
You should be able to get a pair of magnetic signs from your local source for less than a hundred dollars. Or, for an elegant promotional look, you could order Promo Plates, which are quite inexpensive at $29.95 USD plus shipping and handling.
10) Promote your business through your lesiure activities.
One savvy businessman I know relaxes by being part of a rock band. Guess what? Every time his band's gigs are mentioned in the newspaper, the piece also mentions the name of his business!
You may not be part of a band yourself, but everyone does something for "fun". Whether your chosen leisure activity is working on a Spitfire Restoration project, rock-climbing, or shopping, there are all kinds of ways to promote your business while you do what you love to do.
Where's the harm in shopping or rock-climbing wearing a T-shirt that has the name of your business prominently displayed? Or in taking your business cards everywhere you go and clipping your card to the slip when you pay for a purchase by card or cheque? Get in the habit of doing business promotion wherever you go and you'll be surprised how word-of-mouth builds.
If your leisure activity involves a group, you might ask if you can include your business information on all of their out-going paper, or ask if you can at least give everyone a brochure.
And with any kind of group activity, there's always the opportunity to promote your business by letting other people know what you do and how it could benefit them. This doesn't mean that you talk about nothing else, but there are bound to be chances to talk about your business that crop up during normal conversation.
These ten business promotion ideas are just some of the ways you can promote your small business without spending a small fortune. With a little experimentation and time, you'll find out which of these ideas work best for you - and best get the word out about your small business.
