Welcome to the Canadian Small Business of the Month feature.
This month's
interview is with Ian Scott. His experience starting and building PairoWoodies
Publishing into a successful business shows us how important it is to be able to
create and recognize opportunities... and that a weird business name can be
beneficial!
"Do what you can, with what you have, right where you are."
Ian Scott took these words of Theodore Roosevelt to heart and decided to
start his fourth business, PairoWoodies Publishing, which began as a Web site design
business, and has evolved into a full-service provider of Internet solutions for
small- and medium-sized businesses and organizations.
It was definitely not the best of times for Ian to be starting a Web-based
business. When the idea for PairoWoodies came to him, he had almost no computer
skills and was deeply in debt due to the recent breakdown of his marriage.
So why would Ian decide to start an Internet-related business?
Ian was already an experienced entrepreneur. He had started his first
business while he was in college, although he says that at that time
"running a business was all a mystery to me." However, he persevered,
and eventually started a part-time fishing tackle business. What Ian really
wanted to do was build custom fishing rods and sell them, and selling tackle and
saving the profits let him raise enough funds to make an initial
wholesale order of custom fishing rod components.
It was while operating Wishbone Custom Rods that Ian first become
involved with the Internet. He hired Steve Henry to create a Web site for his
business, and was impressed by the new business and inquiries the site
generated. "I quickly learned how to use newsgroups to market Wishbone, and
began to learn more about the whole Internet 'thing' ".
When Ian's marriage ended, and his house had to be sold, he no longer had the
space to build custom rods. He shut down Wishbone and started surfing the
Internet,
looking for business ideas.
Next page > A Partnership Forged
on The Net > Page 1, 2,
3
To find out more, visit the PairoWoodies.com Web site,
or contact Ian Scott by email at
ian@pairowoodies.com.
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Disclaimer: The Canadian
Small Business of the Month feature is provided for information purposes only.
If you would like your business to be considered as The Canadian Small Business
of The Month, email me at sbinfocanada.guide@about.com, and I'll
send you a questionnaire. While completing a questionnaire is no guarantee of
being featured in this series of articles, all completed questionnaires will be
considered.
