Tell us a little bit about your small business (+URL).
I'm an internet marketer.
How have you used social media to market your business?
I use Twitter, Facebook and LinkedIn. I have my website's RRS feed set to automatically port my blog posts to Twitter and Facebook and blog every day.
I also Tweet and link what I think is worthwhile content for my target audience, usually every few days or so.
Describe your experience using social media marketing.
Twitter works especially well for me for making connections, I think because it's immediate.
I don't know if anything is a waste of time yet. I don't know if any of the things I've been doing have resulted in any sales but I do feel more visible and I've found a lot of interesting stuff to read on Twitter.
Lessons Learned
- Don't just do it; come up with a plan first and set some goals, benchmarks, etc.
- Commit to doing whatever you're doing regularly. Twitter & Facebook don't work well if you're just dropping in now and then.
- Be careful you don't spend too much time playing around with social media rather than social media marketing. Marketing = executing a strategy, playing around = reading whatever, tweeting, constantly checking for updates etc.
