In the past, marketing online was something that local bricks-and-mortar businesses could justifiably ignore. It didn't make sense to waste time on marketing online when all your business was local. Now with increasing local search and people's new habit of searching on the Internet first, it matters. A lot. Use Marketing Online: Basic Strategies Any Business Can Use to get started if you haven't or to pick up a few new tricks.
More on Marketing Online
More on Marketing Online
- A 5 Step Internet Marketing Plan
- The 5 Best Ways to Get Free Website Promotion
- Marketing Online: Men and Women Use the Internet Differently (About.com Marketing)
- Internet Marketing 101 (About.com Home Business)
When we advise our clients on starting a cleaning business, we really drive home the point that they need to be seen online and especially for local search. Google maps makes this fairly easy, but an optimized website is essential to really convert potential customers.