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Marketing Ideas

From small business marketing ideas through promotions for specific seasons and events, you're sure to find multiple ideas here that you can use to market your business.

27 Low to No Cost Marketing Ideas for Your Small Business
Looking for marketing ideas that don't cost much or don't cost anything? Check out this list of low to no cost small business marketing ideas.

Reader Responses: Inexpensive and Free Marketing Ideas
Do you have inexpensive and free marketing ideas to share? Add them to this growing collection of marketing ideas.

6 Simple Marketing Strategies to Increase Your Business
Marketing is a process, not an event. It involves planning marketing goals and implementing marketing strategies to achieve them. Placing a few ads is never going to draw the kind of business a small business needs to be successful. Here are six simple marketing strategies you can use to increase your customers and sales.

10 Low-Cost Ways to Promote Your Business
Looking for small business marketing ideas that are free or inexpensive? Try one or more of these inexpensive ways to get the word out about your business.

8 Mobile Marketing Strategies for Small Business
When it comes to mobile marketing, your small business needs to be there or be nowhere for an ever-increasing percentage of the market. Here are mobile marketing strategies for your small business so you can get the mobile marketing part of your marketing mix off and running.

Marketing Online: Basic Strategies Any Business Can Use
Want to get into marketing online but wondering what the options are and what online marketing ideas will best fit your business and your marketing budget? This marketing online primer presents an overview of strategies for you to choose from.

5 Rules for Marketing Your Business on Twitter
Using Twitter to market your business is possible, but you have to do Twitter promotion carefully. These five rules for small businesses explain how to use Twitter promotion successfully.

Reader Responses: What Are Your Facebook Marketing Tips?
Facebook marketing is touted as being a great way for businesses to promote their products and services. But just throwing up a Facebook Fan Page and hoping people visit isn't going to do much, if anything, to help your bottom line. How do you move from being on Facebook to actually marketing on Facebook? What are your Facebook marketing tips?

Share Your Story: How Do You Use Social Media Marketing?
How have you used social media to market your small business? Share your experiences with social media marketing here. See submissions

Back to School Marketing Ideas
Even if your business doesn't sell school supplies, there are strategies you can use to benefit from the back to school season. Get in on the action with these back to school marketing ideas.

Cause-Related Marketing
Cause-related marketing can positively differentiate your company from your competitors and heighten your company's reputation within your target market. And cause-related marketing lets you build a business that mirrors your personal values and beliefs. Steven Van Yoder explains how to make cause-related marketing the cornerstone of your...

Giving Back to the Community is Good Marketing
Giving back to the community is a great way to give back to those who have helped support your business. And there are tangible benefits for supporting charitable organizations, too.

Getting Publicity for Your Business
Favourable publicity for your business is money in the bank. These tips for creating and capitalizing on events will help you get your business favorably mentioned in the press.

Top 10 Ways to Get Known
If your business involves selling services or products directly to consumers, getting known should be your paramount marketing strategy. If you're just starting out, here’s a cheat sheet of marketing ideas to get known. And if you're already established, read through the list and see if there are any marketing ideas you've missed that could do...

Ten Powerful Marketing Tips for the Small Business
I'm betting there's at least one marketing idea in this collection of marketing ideas from Laura Lake that you haven't tried yet for your small business. Have a look (About.com Marketing).

Five No-Cost Marketing Tips
Laura Lake, About.com Guide to Marketing, presents five marketing ideas that will cost you absolutely nothing except some time.

50 Marketing Ideas for Retailers (Part 1)
Too involved in the day-to-day operations of your retail store to spend any time brainstorming marketing ideas? Shari Waters solves the problem with this list of marketing ideas.

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